“If you want to create a great product, just focus on one person. Make the one person have the most amazing experience ever” – Brian Chesky (Founder, Airbnb)

Food for thought

Getting clarity on the core essence of your product has stumped many a founder. It has caused heartburn and demise of many a startup when ignored. In a recent post I had shared an example of Y Combinator also relentlessly bootcamping its startup founders to find the essence of their product.

Sharing a powerful framework that I came across in another post that might help you do just that.

Do you know your product?

Warning: It’s not as simple as it seems.